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ILMGInfluential Lifestyle Media Group

Work

We Build Brands Worth Remembering.

Creative DirectionBrand DevelopmentStorytelling

ILMG translates brand intention into audience experience. Documented engagements, original concepts developed in-house, and experiences produced from first idea to on-site execution.

Client-specific detail is shared directly rather than published.

Selected case studies

Three engagements documented in full below.

  1. 01Mission & communityTurning a Statewide Mission Into Local ParticipationMiami · 2013Read the case study
  2. 02Youth advocacyBuilding a Platform for Youth AdvocacyMiami · 2012–2013Read the case study

Case study 01

Mission & community · Miami · 2013

Students hold donated HP laptops in front of the Take Stock in Children, The Children's Trust, ILMG, and Miami-Dade College partner backdrop.

ILMG Role: Brand Management, Campaign Strategy, Partnership Development, Community Engagement, Event Production, Sponsorship Materials and Media Kits.

Turning a Statewide Mission Into Local Participation

ILMG supported Take Stock in Children by translating a complex education mission into public-facing campaigns, community events, partner materials, and experiences designed to move people from awareness to participation. The engagement aligned Take Stock in Children with The Children's Trust and connected students and families with civic, education, banking, corporate, and community partners. One Miami back-to-school activation welcomed more than 900 students, parents, mentors, and guests, combining educational workshops, family programming, school-supply distribution, backpacks, laptops, and partner support. The work also extended into Miami's corporate leadership community, including collaboration with senior executives at Greenberg Traurig's Brickell office. Attorneys participated as student mentors, strengthening the connection between institutional partnership and direct human involvement.

Miami-Dade Police Department contributed school supplies and backpacks, helping translate institutional partnership into direct support for students.

Archival photographs, Miami, 2013. Historical engagement; no current affiliation or endorsement implied.

Case study 02

Youth advocacy & cultural programming · Miami · 2012–2013

Building a Platform for Youth Advocacy

ILMG provided brand management, partnership strategy, sponsorship development, event planning, and cultural programming for National Voices for Equality, Education and Enlightenment, an organization focused on preventing bullying, violence, and youth suicide through education, mentoring, and direct service. The work helped connect the mission to civic leaders, corporate partners, entertainment, media, and live cultural experiences. Programming included a Voices of Leadership reception connected to the Miami engagement of the Tony Award-winning musical FELA!, as well as community-centered fundraising and awareness events. Following the organization's appearance on ABC's Secret Millionaire, NVEEE received a support package that included $35,000 in direct funding, a camper trailer, and a vehicle to expand local outreach. ILMG's role was to turn that visibility into a coherent public-facing platform for partnership, sponsorship, and continued community engagement.

ILMG Role: Brand Management, Partnership Strategy, Sponsorship Development, Cultural Programming, Event Production and Campaign Materials.

Featured experience

Fight Weekend at Thriller Villa

During Mayweather–Pacquiao fight weekend in Las Vegas, ILMG conceived and produced a celebrity-hosted experience at Thriller Villa from start to finish. The event welcomed approximately 2,000 guests and brought sport, entertainment, hospitality, and culture together in one destination.

ILMG Role: Concept Development, Event Strategy, Creative Direction, Talent Coordination, Partnership Alignment, Guest Experience and Full Event Production.

Events that powered culture and built lasting relationships.

Creative direction led by Vern Harris, Founder and CEO of ILMG.

Concept through execution.

The event was the moment. The relationship was the legacy.

NBA All-Star Weekend

ILMG has developed and produced experiences surrounding NBA All-Star Weekend, including events hosted by prominent figures in entertainment and culture.

Independently produced. Not affiliated with, sponsored, or endorsed by the NBA.

Brand-led digital experiences

Brands we created from concept to life.

ILMG does not only manage existing brands. We create original concepts, develop their identities, and direct how they become market-facing experiences.

  1. H2MI platform homepage01Brand-led digital experience

    H2MI

    A multi-city cultural platform that connects creators, brands, professionals, and communities through live conversations, music, original content, mentorship, and meaningful access to industry leaders.

  2. Two models in matching bucket-hat denim and off-white sets beside a beach volleyball pole02Brand-led digital experience

    Legends of Creativity

    An original fashion concept built around contemporary resort style, expressive design, and culturally relevant storytelling. The project combines brand identity, creative direction, and campaign development to position the label for a modern, style-conscious audience.

  3. Chef plating a dish, Compassion Outreach Project homepage03Brand-led digital experience

    Compassion Outreach Project

    A nonprofit initiative that reimagines charitable giving through curated dining experiences. Its flagship program, Gourmet for Good, brings food, hospitality, and community together to create memorable experiences that support meaningful causes.

  4. MegaBiz Jackpot key-art: silhouettes gathered before a glowing lottery drum04Original venture & brand creation

    MegaBiz Jackpot

    A documentary-reality series centered on high-stakes opportunities in which unpredictable outcomes can transform participants' lives. ILMG's involvement spans brand strategy, concept development, and creative direction.

Creative direction led by Vern Harris, Founder and CEO of ILMG.

How we direct digital

The record

Selected historical experience.

Two decades of relationships across entertainment, sport, fashion, and culture — the kind of experience that shapes how we think, even when it isn't the headline.

Talent & cultural relationships

Relationship history across entertainment, music, professional sports, fashion, media, and culture. Individual names are not published; select talent and cultural collaborations are discussed privately when a specific opportunity is being considered.

Sectors

  • Entertainment
  • Fashion
  • Beauty
  • Technology
  • Nonprofits & mission-led organizations
  • Automotive
  • Sport
  • Consumer
  • Online marketing & services

Historical experience is presented at category level and does not imply current affiliation or endorsement.

Relevant credentials for your category can be shared on request.

Request credentials

Credentials

Tell us the category. We'll bring what's relevant.

Ask for a credentials conversation and ILMG will share the experience that actually applies to your objective.

You work with the principal, not through layers.

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